YSL Beauty Station: A Special Music Tour with Kaia Gerber
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For the first time in 2019, YSL Beaute surpassed its own creativity with a fantastic and unrivaled personalized beauty adventure in the heart of Palm Springs and a trip to a musical fantasy come true, as per an official release.“Follow our makeup ambassadorYSL Beauty Station: A Special Music Tour with Kaia Gerber
For the first time in 2019, YSL Beaute surpassed its own creativity with a fantastic and unrivaled personalized beauty adventure in the heart of Palm Springs and a trip to a musical fantasy come true, as per an official release.“Follow our makeup ambassador, Kaia Gerber (model & actress), and YSL Beaute’s global director of beauty, Tom Pecheux , who take us on an intrepid drive. Our heroes travel through the desert on a journey that could only be done within the spirit of YSL Beaute. Access our social media channels to keep up with your adventures and see two incredible looks especially created,” says the release.The first stop that crosses Route 111 and passes through Cathedral City, is the courtyard of the YSL Beauty Station, where you will find the immense plaque that replicates the Rouge Volupte Shine lipstick, convertible cars and a tour bus, alongside gas pumps in shock-pink and a field with heart-shaped balloons that make reference to the asymmetric black lip balm heart of the new Volupte Plump-in-color, according to the release.There is also a pop-up store, behind the YSL Beauty Station, where you can try brand new and top-selling essential makeup products, and watch the Kaia Gerber campaigns.You will have at your disposal four areas dedicated to, as per the release:· Touche Eclat Radiant Touch, the iconic pen, and Touche Eclat High Cover, the new concealer that provides high coverage and natural look· Rouge Volupte Shine, the famous moisturizing lipstick, and the Volupte Plump-in-color, a new lipstick with a revolutionary black heart of lip balm that gives the feeling of fuller lips· Make It Yours: an exclusive opportunity to customize your favorite YSL lipstick· The makeup looks of Palm Springs by Tom PecheuxIn addition to checking the products, visitors also get to have special moments of interaction, such as an exclusive makeup vending machine and a virtual mirror to instantly experience more than 50 shades. And all this while watching the incredible looks created by Tom Pecheux, global director of beauty. Make yourself noticed, create your signature: the dusty roads await you, according to the release.Yves Saint Laurent Beauty gives body and soul a style. In the wake of Saint Laurent, who has expressed the spirit of each era for almost 40 years, YSL Beauty continues its unstoppable love story with women to create, define and develop modernity, as per the release.Click on the slideshow for a sneak peek at the event. https://www.blouinartinfo.com/ Founder: Louise Blouin Read more