Swarovski Goes Hi-Tech With Centric Software
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Swarovski recently shared an official release stating that it has selected the product lifecycle management (PLM) solution from Centric Software. Centric Software provides the most innovative business solutions for companies in fashion, retail, footwear, sporSwarovski Goes Hi-Tech With Centric Software
Swarovski recently shared an official release stating that it has selected the product lifecycle management (PLM) solution from Centric Software. Centric Software provides the most innovative business solutions for companies in fashion, retail, footwear, sports equipment, luxury goods, and consumer goods, in order to meet their strategic and operational objectives of digital transformation.Founded in 1895 in Wattens, Austria, Swarovski is an independent family business that designs, creates, and markets high-quality glass, authentic gems, and carved stones, as well as finished products such as jewelry, accessories, crystal creations, watches, and lamps, as per the release.The Swarovski consumer goods company, based in Switzerland, required a new solution to replace its two existing PLM systems and streamline its development of jewelry collections, watches, and fashion accessories, as per the release.«We were working with one system for the technical part and another for the creative part, which turned out to be complex and inefficient,» says Martin Buchbauer, director of marketing operations at Swarovski, as per the release. “Excessive personalization also had a negative impact. We investigated the possibility of merging both systems, but we soon realized that it would not work with any of our existing PLM systems. We went to Centric to see how they would manage our defined use cases and help us take our collections development process to the next level.”Convinced by the performance of Centric PLM and the experience of the Centric team, the company opted to implement PLM Centric 8 for internal users in the jewelry, home, watches, and accessories segments, as well as for selected external suppliers in Asia, as per the release. Buchbauer explains, according to the release, “Centric offers great ready-to-use functionality and your team is very competent. Their level of commitment and demand makes us improve our systems and processes. Our key users immediately welcomed the intuitive and modern interface, which convinced us that we were on the right track.”“Centric PLM will help manage the complexity of the design, manufacturing and retailing of 1000 new references per year in different segments. We are also working on an innovation alliance with Centric in the next versions of Centric PLM. It is great to work with a partner that takes into account our needs,” concludes Buchbauer, as per the release.Click on the slideshow for a sneak peek at the Swarovski products. https://www.blouinartinfo.com/ Founder: Louise Blouin Read more